Practical, no-fluff guides on recovering abandoned carts — multichannel sending, timing, security, and pricing.
6 October 2026 · 4 min read
Shopify's built-in abandoned checkout automation sends one email. What you can add with Shopify Flow, the consent catch that makes extra emails fail for most shoppers, and when a recovery app is the simpler route.
6 October 2026 · 2 min read
A plain definition of a Shopify abandoned checkout, how it differs from an abandoned cart, where to find them in the admin, how long they're kept, and what "recovered" means.
5 October 2026 · 3 min read
Where the setting lives in both versions of Shopify's abandoned checkout email, how to switch it off or just change its timing, recipients and template, and why stores that add a recovery app usually turn it off.
5 October 2026 · 5 min read
The checkouts/create and checkouts/update webhooks, the abandonedCheckouts GraphQL query, the legacy REST resource, protected customer data — and the one thing that doesn't exist: an 'abandoned' event.
19 September 2026 · 3 min read
In Shopify, an abandoned checkout is a specific record created once a shopper enters contact details. An abandoned cart is the broader industry term. Why the two numbers differ so much, and what each is useful for.
19 September 2026 · 3 min read
Yes — Shopify includes an abandoned checkout email automation. What it sends, who receives it by default, when it goes out, and where its documented limits are.
23 August 2026 · 4 min read
The checkout's marketing checkbox is only recorded at specific steps. What Shopify's documentation says, what we observed in testing, and what it means for cart recovery.
23 August 2026 · 3 min read
What Shopify's documentation says about when a checkout counts as abandoned, which webhooks fire, and what we observed about timing in practice.
23 August 2026 · 4 min read
Five plain, adaptable abandoned-cart email templates — reminder, follow-up, question, incentive, and last touch — with notes on compliance basics.
21 July 2026 · 3 min read
See how email and web push complement each other in Shopify cart recovery — and how to coordinate timing, consent, and follow-up without revenue sharing.
21 July 2026 · 2 min read
There is no single best hour. Fixed delays optimize for elapsed time, not the shopper's next receptive moment — how to find your store's own window, and how Cartback chooses send times from your buying rhythm.
21 July 2026 · 3 min read
Cart recovery apps handle emails, names and cart contents. Eight questions to ask any app before you hand that over — and how Cartback answers them.
21 July 2026 · 2 min read
Usage-based and revenue-share pricing scale with your success. What flat pricing changes for a growing Shopify store.